Why Sanju’s better dead

May 18, 2008

The Max New York Life advert. Sanju leaves his shoes and socks on the floor in one room, his newspapers in another, his prescription medicines scattered on the counter, his laptop in yet another room (how many rooms does Sanju have?), and his wife finally finds him sprawled on a chair in their balcony, with his tea cup overturned and spilt. The wife’s thinking Sanju struggled from room to room before he died in the balcony. But we know Sanju’s not dead. He’s just being a pig. You feel sorry for her. She’s probably cleaning up after him everyday. So you wonder: Would life without Sanju be bad? And given how many rooms she has, is the life insurance necessary?


6 Responses to “Why Sanju’s better dead”

  1. Ottayan Says:

    The guy has no job that is why he is asleep during the day.

    She needs the insurance.

  2. samudrika Says:

    I dont like the ad either!

  3. Varun Says:

    Haa haa. Well said!

    And I guess, the ad is inspired by Sanju Baba’s family’s experiences where they enter the home only to find him missing, yet again taken into custody. :p

    Another wtf insurance ad is the one where the guy “BETS” that India will lose and realizes that he has fever.

    The expression on his face while the friend alerts him of the fever is worth a million shit-balls.

    Plus, betting and insurance together kind of sound as metaphysical metaphor. 😐

  4. Avinash Says:

    This is one ad that got me thinking too and while I thought about it a little differently, your interpretation is wonderful and hilarious!!! Great post!!!

  5. Purse Says:

    Somehow i missed the point. Probably lost in translation 🙂 Anyway … nice blog to visit.

    cheers, Purse.

  6. Tata Shy? « Says:

    […] have seen of Sanjooo (of Max New York Insurance fame) and the kind of stories I have read (look at this one for example) means that there is an audience ready to even generate buzz. Of course, it may not […]

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